High Rollers
Food & Beverage, other
110 Banff Ave,
Banff, AB
T1L 1A4
Situation
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Challenge
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Approach
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Outcome
High Rollers provides one great experience by combining three simple elements — pins, pints, and pizza — which FRANK made a reality in one of their most playful designs to date.
One-part beer hall and infinite parts fun, High Rollers in Banff features a six-lane bowling alley, a retro DJ booth and an expansive, carefully detailed wood bar to showcase the 50 craft beers on tap. Playful touches were added, including bowling pin beer taps, leather, marquee-inspired lighting, sporty graphics, and stripes. The result is a retro sporting destination with a mountain aesthetic that evokes the nostalgia and fun of lower-tech times.
FRANK collaborated with graphic design agency Glasfurd & Walker to introduce bold colours, playful neon signage and a strong graphic presence that is fun and approachable. High Rollers has quickly established itself as a hub for both tourists and locals alike.
